Begg to Differ


“Upon realising the gravity of the situation, the said gentleman sobered up within seconds of his brain computing what my dad had just told him – he had missed the biggest game in the history of Aberdeen Football Club.” One of the many fascinating stories from life-long Dons fan Ally Begg.

From growing up a small fishing hamlet just north of the Granite City, and nearly making the grade at his hometown club, to touring the world as a member of 1990s’ boy band Bad Boys Inc and working at two of the biggest clubs in football, Manchester United and Celtic, Ally recalls his many colourful adventures – and the occasional run-in – with his contemporaries in both music and sport. It’s not all plain sailing! Discover how he cast disappointment aside to forge a successful career as a sports broadcaster in south-east Asia. Ally’s numerous encounters with larger-than-life personalities are remembered in this, his first book. His one constant companion, though, was never far away; his beloved Aberdeen Football Club. Foreword by Sir Alex Ferguson.


“That’s some adventure Ally’s been on.  And it’s all here!” – Tom Watt, co-writer My Side – David Beckham

Great Insight! - Great read – Fascinating to hear about Ally’s early days as a member of pop band Bad Boys Inc and his subsequent success as a football presenter and lifelong Dons fan! Was not sure what to expect at first but enjoyed it so much that I couldn’t put it down and read it from cover to cover in 4 days - Buckleyforever – Verified Amazon Purchase

Great read!!!! - Really enjoyed this book written by my old school pal Ally! V well done Ally, you should be very proud! Enjoyed reading about your eventful life since you left the Academy, but absolutely loved reading and re living some awesome times we have experienced as fellow Dons fans!! Cheers! – Mrs N Fraser – Verified Amazon Purchase

I love this book I can not put it down amazing I will be reading this over & over again :) – Laura Anne Cawkwell – Verified Amazon Purchase

More Please! I have read probably every football related book published in the last 10 years it has become a sort of hobby for me. I knew Ally Begg from his days as a boy band member and have always followed his career. He has led an interesting life and is very humble about it which cannot be said for others in a similar position. The book contains some fascinating stories and I did not want to put it down. It is clear this will not be the only book published by Ally because he clearly has a talent for it. Great to see another successful Scotsman and I look forward to watching where he goes from here. I recommend this book. - Daniel Birrell

If like me you like autobiographies this is one book you … If like me you like autobiographies this is one book you should not miss! once I picked it up it was so hard to put down. It was the music part of Ally’s career I well remember with Bad Boys Inc, but this book tells you so much more than the average autobiography, from his early life and true love of football and his family background, to being a model, then his successful music career to right up to date in Ally’s life and career, you will even find out if having a Scottish accent helped or hindered. Ally’s true genuine character and warm personality comes though in his writing, a book you will really enjoy and ideal for an extra gift at Christmas! - John B Sheffield – Verified website purchase

… certainly led an interesting life and the book gets better as it goes along. The author has certainly led an interesting life and the book gets better as it goes along. I expected a book about Aberdeen and Scottish football, what I didn’t expect was such a candid and open account of the author’s life. The guy loves his football club like few other people and has had more careers than most people manage in two lifetimes. Often funny but he is a little too fond of exclamation marks!
Very easy to read and a well written biography. Stokesley

Thoroughly enjoyed this book - Great memories of shared trips to the fiba, and a superb insight into the various “lives” Ally has had.  The best thing though, is how Ally’s ambition has been rewarded and how he has never been afraid to try something new.  I wonder what the future holds? Whatever it is I think that it will be family first, Dons second, then everything else…. Just how it should be. All the best loon.- Gus – Verified Amazon Kindle purchase

From Pittodrie to Pop Singles – A heart warming book which tells the story of Allys life so far. And trust me he’s had a colourful life. This gives you a great insight to how life of a 90s popstar was, life behind the scenes at treble winning Manchester United was and just as important life as an Aberdeen fan. With a foreword from Sir Alex Ferguson, you can’t really get a better recommendation on Allys character than that. - Howard Marmion – Verified website purchase

Fantastic insight into the rarely talked about - Really, really enjoyable read. Fantastic incite into the rarely talked about, not so glamorous side of being in a world famous boy band, his life as an Aberdeen fan, his Grandfathers relationship with a certain Sir Alex Ferguson and what its like to be on both sides of the TV camera.  A definite recommendation for any reader who is interested in football, music or both. - Grant Marmion

Loved it. A must read – ,As a lifelong Dons fan this is a must read for anyone who has laughed, cried, screamed and shouted over the years at Pittodrie, Barry Island or at a foreign TV screen all in the name of The Dandies. On top of this reminiscence you get to understand the fascinating and inspiring journey and life of Ally Begg. Read it and tell me you don’t want to meet him for a sausage roll and bovril! - Lara J Moretti –  Verified Amazon purchase 

About the Author

A former member of the 90′s boy band, Bad Boys Inc., Ally has since forged a career in sports broadcasting.  In a presenting career spanning 15 years he has hosted Manchester United TV, Celtic TV, Sky Sports News, Sky News, talkSport Radio, Setanta Sports and, more recently, ESPN Star Sports in Singapore.  Ally now lives and works in Doha, Qatar, as a Senior Football Producer for beIN Sports, where he produces the network’s Premier League and Champions League coverage.


ISBN: 978-0-9562760-4-9
DIMENSIONS: 216 x 138 mm
RRP: £12.99